Amidst all the speculations, Amazon launched its smartphone Fire Phone on July 25. Now, the tech company has entered an industry where they have to go against giant smartphone manufacturers like Samsung and Apple. The Fire Phone is a high-end device that may have the capacity to compete with other companies, save for a few mistakes.
Exclusive to AT&T. Even if Amazon was successful with their Kindle Tablets, it does not necessarily mean they won’t be swept off from the smartphone industry like what happened to Blackberry and Windows Phone. Amazon also made a deal as AT&T exclusive. Yes, this may help them reach a certain amount of sales, but this will ultimately limit their sales in the end.
Expensive. Since it is a high-end phone with 2GB of RAM, 2.2 GHz Snapdragon 800 for its quad-core processor, Adreno 330 Graphics and having high-end connections, it will definitely have high-end pricing as well. It sells for $649 without contract, and $199 with contract. Its competitors have relatively better features, which make it hard for people to pay a big amount of money for the Amazon’s Fire Phone.
Useless Gimmicks. This phone has 3D screen and you can scroll through pages just by simply tilting the screen. It has a lot of other interesting features. However, these features will only turn out to look gimmicky in the long run.
Old Apps. Amazon only has 240,000 apps in its app store. Most of them are outdated compared to the newer apps available for other smartphone brands. Plus, most of those apps have poor reviews.
Firefly App. Fire Phone’s best app could easily be the Firefly app, which observes through your camera and microphone your preferences in things. This makes it easy for you to shop and research in Amazon. However, for other people this may be a threat to their privacy.