Tech Data Europe to Manage Supply Chain Services for Google’s Chromecast



On 31st March, Tech Data Europe announced an agreement with Google to run the supply chain of Google’s indirect channel all over Europe for its Chromecast media streaming device. According to the agreement, Tech Data Mobile Solutions will provide a comprehensive service including logistics, transportation management, forecasting, inventory management, procurement consolidation, collection, and invoicing.

Rod Millar, senior vice president, Tech Data Mobile Solutions, said that Tech Data Mobile Solution is pleased to be selected by Google in the management of their end-to-end supply chain operations and distribution of Chromecast throughout Europe. Rod also added that along with mobile solutions and enablement services, Tech Data Mobile Solutions has commercial and operational relationship with key retailers that provide Google with a centralized pan-European approach, indicating that they will provide authorized retailers with the highest levels of expertise and service.

In adhering to the agreement, Tech Data Mobile Solutions has come up with a dedicated central account management team and a collection of services, such as forecasting, procurement and supply chain reporting, which will enable Google retail experts to commercially manage all European sales using just a single Tech Data operational interface.

It is easier for people to enjoy online content including movies, TV shows, and YouTube through the use of Chromecast plugs in to a TV’s HDMI port. Initial sales for Chromecast started on March 19, 2014 in UK, Denmark, Sweden, Norway, Netherlands, Germany, Spain, Italy, Finland, and France.

Through the use of a state-of-the art logistics infrastructure, Tech Data Mobile Solution has the capability of processing hundreds of thousands of individual orders for over-night shipment at any place across Europe. The company also provides best-in-class performance to channel partners through its complete solution as part of fulfillment services.

About Tech Data

Tech Data Corporation (Nasdaq: TECD) ranks among the top world’s largest wholesale distributors of technology products, solutions as well as services. It has advanced and sophisticated logistics capabilities and value added services that enable its 120,000 resellers in over 100 countries to efficiently and cost effectively meet the end-user requirements. For the fiscal year ending Jan 31, 2013, Tech Data managed to generate $25.4 billion in net sales. Globally, it is ranked at No. 119 on the Fortune 500(R), and as one of the “World’s Most Admired Companies.”

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